Are they just selling the Warner Bros. discs individually (4 epsiodes per) or are they doing their own 2-episodes per disc, few or no extras, "Columbia House Exclusive" edition, as I've heard they've done for other boxed set shows? That could make a real difference.
Of course, they were soliciting members for a B5 DVD club this spring, months before Warner Bros. announced the S1 boxed set, but then they got cold feet and cancelled the release and all the memberships along with it.
Regards,
Joe